28/03/2024
Is there a place for generative AI in sociological research? The coming crisis of ‘the coming crisis of empirical sociology’
Generative Artificial intelligence has barely been out of the headlines in 2023. As we move into 2024, the expectation is that this is the year in which the rubber will meet the road, with hype and speculation either crystallising into a set of core use cases, business models, and designs, or alternatively collapsing entirely into another ‘AI winter’.
By Ben Collier
Lecturer in Digital Methods
Science, Technology and Innovation Studies